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Artificial intelligence (AI) agents are emerging as powerful catalysts for revenue growth at enterprises. McKinsey estimates that embracing and adapting to the AI era offers the prospect of boosting profits by 30 - 40%.&nbsp;For years, DataCurve customers have been struggling with the vast amounts of data that they collect and store. They know that they are only analyzing 10-15% of their data, but most have no resources to do more. Even when they have the resources, they are unable to pinpoint their expectations from their data beyond the workflows that they already engage in.&nbsp;For such customers, DataCurve offers industry specific AI agents that allow them to surface the appropriate data in a timely fashion. Further, our Logicware platform makes the insight actionable.&nbsp;DataCurve builds and deploys AI Agents that can be easily customized for specific business applications.&nbsp;For example, DataCurve AI agents excel at analyzing vast amounts of data from diverse sources. They can spot patterns and trends that human analysts might miss or may not be a part of current workflows. These deep insights help CXOs identify untapped market segments, predict emerging customer needs, and highlight potential product or service gaps.&nbsp;<figure id="figure-yap7ahn06glyov3fq4"><img id="yap7ahn06glyov3fq4" src="https://cdn.durable.co/getty/8do5lccWQh69d8kSux9aWgJaIeDWZn09SQB6QYvaq1phGWhC8POEfH8yPZ4q3kYe.jpeg" alt="Datacurve AI agents work with retailers" title="Datacurve AI agents work with retailers" class="object-cover bg-gray-100 rounded-sm md:rounded-md lg:rounded-lg" style="aspect-ratio: 16/9; object-position: center center;" data-corners="default" data-aspect="16:9" data-caption="" data-positionx="undefined" data-positiony="undefined" data-fullwidth="false" data-mce-src="https://cdn.durable.co/getty/8do5lccWQh69d8kSux9aWgJaIeDWZn09SQB6QYvaq1phGWhC8POEfH8yPZ4q3kYe.jpeg" data-mce-style="aspect-ratio: 16/9; object-position: center center;"></figure>In the retail segment, we partnered with a global retail brand to deploy AI agents and analyze customer interaction data in store and engagement on the phone to identify the most active customers. The Logicware platforms inbuilt user engagement mechanisms allowed the brand to send digital collectibles to selected customers. This activation measured the response of over 100K customers and helped the brand identify their “Super Fans”. This cohort had an engagement rate of over 70%.&nbsp;For B2C businesses, retailers, brands, sports and gaming companies, enhanced personalization is a key driver of customer loyalty and increased sales. By processing individual customer data, DataCurve AI agents recommend actions that engage with the fans whether physically at the store or venue, or before/after the sale. This attention to detail increases the likelihood of purchase and boosts average transaction values.&nbsp;DataCurve is making it easy for businesses to adopt the benefits of AI, offering a powerful suite of AI agents specifically designed to unlock new revenue streams and drive growth.&nbsp;Enterprises partner with DataCurve to gain access to cutting-edge AI technology that can analyze market trends, optimize operations, personalize customer experiences, and identify untapped opportunities to unlock new revenue.&nbsp;Visit the <a data-mce-href="https://datacurve.io/" href="https://datacurve.io/">DATACURVE website</a> to learn more and sign up for a demo.&nbsp;

Supercharge Your Revenue: Accelerating Business Growth with DATACURVE

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Companies leveraging AI rely heavily on vast amounts of data, often sourced from their user bases. However, this data acquisition must be coupled with transparent consent mechanisms and robust privacy policies to uphold user rights and trust. The US Federal Trade Commission (FTC) recently <a data-mce-href="https://www.ftc.gov/policy/advocacy-research/tech-at-ftc/2024/02/ai-other-companies-quietly-changing-your-terms-service-could-be-unfair-or-deceptive" href="https://www.ftc.gov/policy/advocacy-research/tech-at-ftc/2024/02/ai-other-companies-quietly-changing-your-terms-service-could-be-unfair-or-deceptive">announced</a> that companies incorporating AI that fail to abide by their privacy commitments to their users and customers may be liable under the laws enforced by the FTC. &nbsp;Data tracking and consent are not mere formalities but have become fundamental pillars of ethical and legal business practices in today’s digital age. It’s not just about adhering to regulatory requirements; it’s about honoring commitments to users and safeguarding their privacy. Any attempt to bypass or manipulate these commitments, such as surreptitiously altering privacy policies to expand data usage rights, undermines user trust and can lead to serious legal repercussions.&nbsp;Regardless of technological advancements, the principles remain constant: companies must honor the privacy commitments they make to users, even if they conflict with how a company may want to leverage user data.. The FTC even noted that “Companies might be tempted to resolve this conflict by simply changing the terms of their privacy policy so that they are no longer restricted in the ways they can use their customers’ data. And to avoid backlash from users who are concerned about their privacy, companies may try to make these changes surreptitiously. But market participants should be on notice that any firm that reneges on its user privacy commitments risks running afoul of the law.”The FTC’s commitment to combating unfair or deceptive practices underscores the importance of maintaining integrity in data usage policies. Ultimately, true consent cannot be manufactured artificially; it must be obtained transparently and ethically, respecting the rights and expectations of users.&nbsp;<h3>How Can AI and Model-as-a-Service Companies Help Assure Privacy Compliance?</h3>Model-as-a-service companies must uphold their commitments to transparency and user consent. Logicware, <a data-mce-href="https://thenftbrewery.com/ai/" href="https://thenftbrewery.com/ai/">NFTB’s proprietary MiddleWare platform</a> and a CIO dashboard embraces the transformative power of Web3 combined with AI to help assure data integrity and privacy compliance. Logicware harnesses the transformative power of Web3 to fortify your AI dataset security and integrity. As a result, organizations can confidently leverage high-quality, error-resilient datasets for AI solutions and deployments, including:Data Privacy and Security: Prioritize data privacy and security of datasets and models by leveraging smart contracts governing data access and usage permissions, ensuring data privacy while enabling collaboration and data-driven advancements.Collaborative Model Training: Organizations and individuals can collectively train models using distributed datasets without the need for data centralization. This collaborative approach allows for the development of more robust and accurate models while maintaining data privacy and ownership.Digital Incentives: Introduce tokenized incentives for data contributors in the AI ecosystem. Incentivize participation and create a sustainable ecosystem where data contributors are fairly compensated. Transparent and Auditable Model Validation: Enable transparent and auditable model validation and evaluation. Independently assess the data models for fairness, bias, and performance. Foster trust in AI technologies and promote responsible and accountable use of datasets and models, through the use of smart contracts and provenance verification. Marketplaces for AI Datasets and Models: The Brewery’s technology enables the creation of permission-based decentralized data marketplaces, where organizations can securely contribute, share, and monetize AI models and datasets.&nbsp;<a data-mce-href="https://datacurve.io/blog/ftc-compliance-alert-for-deploying-ai--upholding-privacy-and-confidentiality--part-1" href="https://datacurve.io/blog/ftc-compliance-alert-for-deploying-ai--upholding-privacy-and-confidentiality--part-1" data-mce-selected="inline-boundary">Click here for Part 1</a> of this series.

FTC Compliance Alert For Deploying AI: Changing Terms of Service or Privacy Policy, Part 2

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FTC Compliance Alert to Companies Deploying AI: Uphold Your Privacy and Confidentiality CommitmentsData remains a vital ingredient fueling AI development and deployment. However, the US Federal Trade Commission (FTC) recently <a data-mce-href="https://www.ftc.gov/policy/advocacy-research/tech-at-ftc/2024/01/ai-companies-uphold-your-privacy-confidentiality-commitments" href="https://www.ftc.gov/policy/advocacy-research/tech-at-ftc/2024/01/ai-companies-uphold-your-privacy-confidentiality-commitments">announced</a> that companies incorporating AI that fail to abide by their privacy commitments to their users and customers may be liable under the laws enforced by the FTC. &nbsp;This includes promises made by companies that they won’t use customer data for secret or alternative purposes, such as to train or update their models, directly or indirectly.While there is tremendous business incentive to constantly ingest additional data, the FTC’s position is that this incentive cannot override a company’s obligations to protect users’ data, undermine user privacy or misappropriate data. Any breach of privacy commitments, whether through misuse of consumer data or surreptitious alterations to terms of service can incur legal repercussions under FTC enforcement.The FTC has previously required businesses that unlawfully obtain consumer data to delete any products—including any models and algorithms developed using that unlawfully obtained data. Under this announcement, the FTC is reinforcing that it will continue to ensure that firms are not reaping business benefits from violating the law.In essence, there exists no exemption for AI firms from existing legal frameworks. The FTC remains clear against both explicit misrepresentations and material omissions regarding data usage. These practices not only violate consumer protection laws but also pose threats to fair competition by misleading customers and potentially granting dishonest businesses unfair advantages.<h3>How Can AI and Model-as-a-Service Companies Remain Compliant?</h3>Model-as-a-service companies must uphold their commitments to transparency and user consent. <a data-mce-href="https://thenftbrewery.com/ai/" href="https://thenftbrewery.com/ai/">The AI Brewery’s proprietary MiddleWare platform</a> embraces the transformative power of Web3 combined with AI to help assure data integrity and privacy compliance. The AI Brewery’s Logicware harnesses the transformative power of Web3 to fortify your AI dataset security and integrity. As a result, organizations can confidently leverage high-quality, error-resilient datasets for AI solutions and deployments, including:Data Privacy and Security: Prioritize data privacy and security of datasets and models by leveraging smart contracts governing data access and usage permissions, ensuring data privacy while enabling collaboration and data-driven advancements.Collaborative Model Training: Organizations and individuals can collectively train models using distributed datasets without the need for data centralization. This collaborative approach allows for the development of more robust and accurate models while maintaining data privacy and ownership.Digital Incetives:&nbsp; Introduce tokenized incentives for data contributors in the AI ecosystem. Incentivize participation and create a sustainable ecosystem where data contributors are fairly compensated.Transparent and Auditable Model Validation: Enable transparent and auditable model validation and evaluation. Independently assess the data models for fairness, bias, and performance. Foster trust in AI technologies and promote responsible and accountable use of datasets and models, through the use of smart contracts and provenance verification. Marketplaces for AI Datasets and Models: The Brewery’s technology enables the creation of permission-based decentralized data marketplaces, where organizations can securely contribute, share, and monetize AI models and datasets.&nbsp;To learn more about how The Brewery can help your organization drive more accurate and insightful AI-driven applications, connect with us.<a data-mce-href="https://denstoredanske.lex.dk/deepfake" href="https://denstoredanske.lex.dk/deepfake">Image source</a>

FTC Compliance Alert for Deploying AI: Upholding Privacy and Confidentiality, Part 1

The Wall Street Journal recently <a href="https://www.wsj.com/tech/google-is-finally-killing-cookies-advertisers-still-arent-ready-7582fcac" target="_blank" rel="noopener" data-mce-href="https://www.wsj.com/tech/google-is-finally-killing-cookies-advertisers-still-arent-ready-7582fcac">reported</a> that Google is implementing significant changes on how companies track users online. The changes limit the use of third-party cookies – the technology that tracks internet users across websites allowing advertisers to show consumers personalized advertisements and relevant content.<h3>Why Are Cookies Crumbling?</h3>Privacy concerns are at the forefront of this change. Third-party cookies can be intrusive, tracking you across different websites without your knowledge or consent. Companies like Mozilla and Apple are already taking steps to restrict or block third-party cookies by default. With increasing concerns about privacy and the introduction of regulations like GDPR and CCPA, The NFT Brewery offers multiple ways to market to users in the post-cookie era without relying on intrusive tracking mechanisms.&nbsp;<h3>So, How Can The NFT Brewery Help?</h3>While cookies may be crumbling, we are creating <a data-mce-href="https://thenftbrewery.com/ai/" href="https://thenftbrewery.com/ai/" target="_blank" rel="noopener">generative AI</a> based innovative marketing solutions using NFTs. Our solutions for digital engagement, offer a proactive approach that boosts customer engagement and provides more accurate and persistent user information.Global brands that have implemented the Brewery’s solutions are realizing over 9x more customer engagement and reengagement rates. This is a significantly better ROI over status quo.&nbsp; Here’s how we work with you to navigate the post-cookie era:1.&nbsp; First-Party Data is King: Forget relying on third-party data. NFTs empower you to collect valuable first-party data directly from your customers. Imagine offering exclusive NFT rewards for loyalty programs or gated content. This strengthens customer relationships and provides valuable insights into their preferences.2.&nbsp; Targeted Ads, Reimagined: NFTs can be used for targeted advertising, but with a privacy-centric twist. Imagine NFTs acting like VIP passes to specific ad campaigns. Customers who hold relevant NFTs would see your targeted ads, ensuring relevance and respecting user privacy. Our solutions allow brands to access entirely new sources of data, providing valuable insights into consumer behavior, preferences, and trends in the post-cookie era.&nbsp;3.&nbsp; Building Brand Communities: NFTs can foster strong brand communities. We can help you create unique NFT collections that give your customers exclusive access to events, discounts, or even voting rights on future products. This fosters brand loyalty and creates a community of engaged fans.<h3>The Future is Bright (and Decentralized)</h3>The end of third-party cookies may seem daunting, but it’s an opportunity to explore innovative solutions. <a data-mce-href="https://thenftbrewery.com/ai/" href="https://thenftbrewery.com/ai/">Our AI solutions</a> offer a future-proof way to connect with your customers, build brand loyalty, and deliver targeted advertising in a privacy-conscious way.Ready to brew up a winning marketing strategy for the post-cookie era? If you are a marketer or enterprise looking to learn how leading-edge cookie-less solutions can help your business more effectively collect data and increase user engagement, contact The NFT Brewery today and discover how we can help your business thrive in the post-cookie era!Image source:&nbsp; <a data-mce-href="https://www.wsj.com/tech/google-is-finally-killing-cookies-advertisers-still-arent-ready-7582fcac" href="https://www.wsj.com/tech/google-is-finally-killing-cookies-advertisers-still-arent-ready-7582fcac">Wall Street Journal</a>

AI-Powered Marketing in the Post-Cookie Era: How DataCurve Brews Success

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The NFT Brewery is now a part of DataCurve, Inc.&nbsp;CALGARY, AB / ACCESSWIRE / November 8, 2023 / In a significant move towards advancing sustainability and carbon reduction efforts, CarbonCX and The NFT Brewery are thrilled to announce a strategic partnership that promises to reshape the landscape of carbon credit management by introducing enhanced transparency, accountability, and Web3 innovation.<h3>A Synergistic Partnership for Sustainability</h3>CarbonCX and NFT Brewery’s partnership is rooted in the shared commitment to addressing climate change and providing innovative solutions to the complex challenges it presents. This collaboration brings together the best of both worlds: CarbonCX’s deep knowledge of carbon reduction and NFT Brewery’s cutting-edge experience in building solutions for enterprises to collaborate with web3 capabilities.Key Highlights of the Partnership:1.&nbsp; Web3 Integration: NFT Brewery will serve as the Web3 partner for CarbonCX, facilitating the integration of blockchain technology and emerging digital solutions into carbon credit management.2.&nbsp; Data-Driven Transparency: With a focus on quantifiable reductions, CarbonCX will ensure that every carbon credit generated is backed by comprehensive telemetry data, securely recorded on the blockchain, and available for trading on exchanges. This commitment to data-backed carbon credits is central to the partnership’s vision.3.&nbsp; Innovation and Synergy: This collaboration creates a unique synergy between sustainability and Web3 technology. Together we are introducing groundbreaking solutions in the carbon credit and sustainability space, enhancing transparency, accountability, and enabling enterprises to realize the benefits associated with achieving their sustainability goals. Climate change poses one of the greatest challenges of our time, and CarbonCX is joining forces with The NFT Brewery to make a meaningful impact. By amplifying the benefits of voluntary carbon reduction efforts, the partnership aims to set a new standard in sustainable carbon credit generation and management. This alliance represents a significant step towards a more sustainable and transparent future, one where innovative technology and environmental responsibility go hand in hand, providing enterprises with the peace of mind that their assets are authenticated, registered and custodied securely. CarbonCX and NFT Brewery invite the world to witness this transformative journey as they work towards a cleaner, greener, and more sustainable future for all.About CarbonCX CarbonCX is a leading player in the field of sustainable carbon reduction. The company is dedicated to helping organizations implement incremental changes in their carbon emissions with the goal of creating a substantial and lasting impact on our environment. CarbonCX’s core mission is to make the complex world of carbon emissions straightforward, transparent, and effective, and to help companies – big and small – to record, register, and realize their carbon reduction efforts.About NFT Brewery NFT Brewery (“NFTB”) is a pioneering Web3 development company with a strong focus on digital assets that unlock new business models and revenue streams for enterprises. NFTB is a pioneer in crafting modular web3 experiences that harness the capabilities of their middleware platform, Logicware, for a wide range of applications, spanning from gaming to immersive digital content.For media inquiries and further information, please contact:Dave Tims 1 (403) 554-8261 dave@carboncx.io <a data-mce-href="https://carboncx.io" href="https://carboncx.io">https://carboncx.io</a>Adam Rosa 1 (403) 970-5006 adam@carboncx.io <a data-mce-href="https://carboncx.io" href="https://carboncx.io">https://carboncx.io</a>Aman Johar 1 (415) 294-0606 aman@thenftbrewery.com https://thenftbrewery.comSOURCE: CarbonCX Inc. View source version on accesswire.com: https://www.accesswire.com/800877/carboncx-and-nft-brewery-announce-development-partnership-for-sustainable-carbon-reduction

CarbonCX and DATACURVE Announce Development Partnership for Sustainability

The digital collaboration helps to raise awareness of the importance of vision care in a unique way while highlighting the global impact of uncorrected poor vision.&nbsp;The Group’s licensed brand, KODAK Lens and the <a data-mce-href="https://onesight.essilorluxottica.com/" href="https://onesight.essilorluxottica.com/">OneSight EssilorLuxottica Foundation</a> recently celebrated their first-of-its kind digital collaboration, which aims to highlight the global impact of uncorrected poor vision. The partnership includes the digitization of Kody, a loveable astronaut mascot and digital collectible that builds on KODAK’s legacy of doing good, while raising awareness on the importance of good vision with its existing ‘Gift of Great Vision’ initiative.Launched as a limited edition non-fungible token (NFT), eligible consumers who purchased a pair of KODAK Lenses during the campaign period from Dec 2022 to Feb 2023 were invited to redeem a Kody digital collectible through a dedicated link shared with them. Built on the Polygon network, an Ethereum* scaling tool, the Kody NFTs are hosted on one of the world’s most energy efficient blockchain networks.Established in 2021, the ‘Gift of Great Vision’ initiative donates a pair of glasses for every pair of KODAK Lenses purchased. As a badge of support, the Kody collectibles are aimed at recognizing and uniting consumers who contribute to the cause.Thanks to the support of KODAK Lens distributors and wearers worldwide, more than 130,000 pairs of glasses were donated to the OneSight EssilorLuxottica Foundation from 2021 to 2022.In particular, the Group’s Wholesale Malaysian entity, Frames ‘N’ Lenses, contributed over 70,000 pairs that were donated by consumers in Malaysia in 2022 alone.Uncorrected poor vision affects 1 in 3 people globally. 90% of these people live in developing communities where access to and awareness of vision care remains low. By injecting digital creativity within existing philanthropic efforts, the collaboration aims to embed itself into consumers’ digital lifestyle, while creating a community of like-minded and tech savvy individuals who want to continue supporting KODAK Lens and the Foundation’s vision care efforts.7 markets currently participate in the program: Brazil, China, Germany, Malaysia, Mexico, South Africa, United States.*Ethereum is a decentralized blockchain that allows smart contracts and decentralized applications to operate on its networkClick <a data-mce-href="https://onesight.essilorluxottica.com/" href="https://onesight.essilorluxottica.com/">here</a> to find out more about the OneSight EssilorLuxottica Foundation, and <a data-mce-href="https://kodaklens.sg/" href="https://kodaklens.sg/">here</a> to find out more about KODAK Lens.This story first appeared <a data-mce-href="https://www.essilorluxottica.com/en/newsroom/stories/onesight-essilorluxottica-foundation-and-kodak-lens/" href="https://www.essilorluxottica.com/en/newsroom/stories/onesight-essilorluxottica-foundation-and-kodak-lens/">here</a>. The Kody collection was minted and brought to life by <a data-mce-href="https://www.essilorluxottica.com/en/newsroom/stories/onesight-essilorluxottica-foundation-and-kodak-lens/" href="https://www.essilorluxottica.com/en/newsroom/stories/onesight-essilorluxottica-foundation-and-kodak-lens/">The NFT Brewery</a>.&nbsp;

First-of-its-kind digital collaboration between the OneSight EssilorLuxottica Foundation and KODAK Lens to raise awareness of uncorrected poor vision

DataCurve, Inc

DataCurve is an AI-driven fan identity and data infrastructure company that helps sports teams, leagues, venues, and live entertainment organizations understand, activate, and monetize every fan interaction.

Its core platform, AURA, creates Smart Fan Profiles and a unified Fan Graph that consolidates fragmented first-party, behavioral, transactional, and on-site engagement data into a single, persistent identity. This enables rights-holders and partners to personalize experiences, power attribution, unlock new revenue, and build scalable fan ecosystems across digital and real-world environments.

DataCurve’s APIs, AI models, and workflow tools integrate seamlessly with existing systems, delivering actionable insights for sponsorship ROI, ticketing, membership, loyalty, marketing automation, city activations, and brand partnerships. The company’s infrastructure is built for privacy, interoperability, and enterprise-grade performance—trusted by organizations across global sports, entertainment, and world-class event environments.

Blog

Supercharge Your Revenue: Accelerating Business Growth wi...

FTC Compliance Alert For Deploying AI: Changing Terms of ...

FTC Compliance Alert for Deploying AI: Upholding Privacy ...

AI-Powered Marketing in the Post-Cookie Era: How DataCurv...

CarbonCX and DATACURVE Announce Development Partnership f...

First-of-its-kind digital collaboration between the OneSi...